GeForce RTX 40 Series and
NVIDIA® GeForce RTX™ 40 Series GPUs are beyond fast for gamers
and creators. They’re powered by the ultra-efficient NVIDIA Ada
Lovelace architecture which delivers a quantum leap in both
performance and AI-powered graphics. Experience lifelike virtual
worlds with ray tracing and ultra-high FPS gaming with the lowest
latency. Discover revolutionary new ways to create and
unprecedented workflow acceleration.
The Ultimate Platform for Gamers and Creators
NVIDIA Ada Lovelace architecture
Dedicated Ray Tracing Cores
NVIDIA DLSS 3
NVIDIA Reflex low-latency platform
RTX Video Super Resolution and NVIDIA Broadcast
Game Ready and Studio Drivers
NVIDIA DLSS 3
The Performance Multiplier, Powered by AI
DLSS is a revolutionary breakthrough in AI-powered graphics that massively boosts performance. Powered by the new fourth-gen Tensor Cores and Optical Flow Accelerator on GeForce RTX™ 40 Series GPUs, DLSS 3 uses AI to create additional high-quality frames.
The Ada architecture unleashes the full glory of ray tracing, which simulates how light behaves in the real world. With the power of RTX 40 Series and third-gen RT Cores, you can experience incredibly detailed virtual worlds like never before.
NVIDIA Reflex and GeForce RTX 40 Series GPUs deliver the lowest latency and best responsiveness for the ultimate competitive advantage. Built to optimise and measure system latency, Reflex provides faster target acquisition, quicker reaction times, and the best aim precision for competitive games.
Take your creative projects to the next level with NVIDIA Studio. Powered by new dedicated hardware, RTX 40 Series unlocks unmatched performance in 3D rendering, video editing, and graphic design. Experience feature-rich RTX accelerations in top creative apps, world-class NVIDIA Studio drivers engineered to provide maximum stability, and a suite of exclusive tools that harness the power of RTX for AI-assisted creative workflows.
Steal the show with incredible graphics and high-quality, stutter-free live streaming. Powered by the eighth-generation NVIDIA Encoder (NVENC), GeForce RTX 40 Series ushers in a new era of high-quality broadcasting with next-generation AV1 encoding support, engineered to deliver greater efficiency than H.264, unlocking glorious streams at higher resolutions. Plus, exclusive optimizations in your favorite live streaming apps give your audience your best—every time.
The NVIDIA Broadcast app transforms any room into a home studio—taking your live streams, voice chats, and video calls to the next level with powerful AI effects like noise and room echo removal, virtual background, and more.
NVIDIA Omniverse™ is a 3D design collaboration platform within the NVIDIA Studio suite of tools for creators. Built to accelerate workflows and unite apps and assets to bring your ideas to life—fast.
Use AI to turn simple brushstrokes into realistic landscape images. Create backgrounds quickly, or speed up your concept exploration, so you can spend more time visualizing ideas.
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